Lumina runs Europe’s only all-female hacker house, a space where mentorship and venture culture meet architecture and mood lighting. Their placeholder site felt static next to that vision. They asked for a brand and landing page that would move like conversation at midnight—rich, flowing, slightly rebellious—and that could carry hard metrics on female entrepreneurship without breaking the spell.
We opened with a deep burgundy field, then cut through it with a silver ribbon that roams from header to footer in a single unbroken stroke. Each scroll reveals data in tall, serif headlines offset by soft-edge grids, echoing Lumina’s balance of craft and code. The swirling liquid hero greets visitors with the same kinetic energy found in the house itself, while modular sections let the founders swap success stories in minutes. The site now feels like stepping into a salon after dark: intense, welcoming, unmistakably Lumina.